We assign an account executive to your organization. The “A.E.” learns everything he or she can about your business. This individual focuses the resources of Fred Riger Advertising Agency on your business needs and on solving your communications problems. Your account executive involves agency top management in your requirements so that our work for you will reflect our top-level thinking and experience. Assisting your “A.E.” is a team of Riger support people committed to being responsive, getting the
job done. And done right.

Underlying all our efforts on your behalf is the knowledge that satisfied customers are the key to our agency’s success. That’s why, when you study our roster of clients, you’ll find many who’ve been with us a long while. And some who’ve been with us for most of our five-plus decades! Quite a few of these customers first came to us with a single project that eventually blossomed into an ongoing agency/client relationship.

No single agency is right for every client. But there is a fundamental agency profile which is right for addressing virtually every advertiser’s needs. Look for a responsive agency… one able to tune in to your special situation and circumstances, and then bring its own special skills and energies to bear on your needs. Select a creative agency…one which views and thinks and works from many angles in order to deliver your message to your audience most persuasively. Choose an effective agency…one experienced in managing the realities of time and money and measurement to help you reach your goal and beyond…and then repeat the responsive-creative-effective cycle until it becomes a habit.

Finally, partner with an agency ready to help answer the tough questions: Where to start? What to say? Where to say it? How to say it?