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The Riger Web Project Start-Up Q & A

Making Successful Decisions—It All Starts With The Facts

Is Your Advertising Effective? (Fall '94)

But I Can't Afford Research! (Fall '94)

Research for Retailers (Fall '94)

Using Research for Total Quality Management (Fall '94)

Market Research—Is it Really Necessary? (Fall '92)

How Surveys Help Firms Keep Customers (Fall '92)

Local Firms Use Market Research to Make Successful Decisions (Fall '92)

Pros and Cons of Various Research Techniques (Fall '92)

Groupware Improves Teamwork (Winter 2000)